San Marcos, Texas, is the ultimate Hill Country hub, perfectly positioned between Austin and San Antonio, making it one of the most accessible and exciting travel destinations in Central Texas. While it's widely known as the home of Texas State University, San Marcos has much more to offer—from world-class shopping to outdoor adventures and cultural experiences.
Looking for the best shopping in Texas? San Marcos is home to The San Marcos Outlet Center, the largest outlet mall in the United States, featuring top brands and designer deals that draw visitors from across the country. For more eclectic shopping experiences, head to the Downtown San Marcos Historic District, where you’ll find local boutiques, unique shops, and independent restaurants and bars that highlight the city's creative spirit and vibrant culture.
Nature lovers will be captivated by the abundance of green spaces and natural attractions in San Marcos. Take a glass-bottom boat ride at The Meadows Center for Water and the Environment, tube down the crystal-clear San Marcos River, or enjoy birdwatching and waterfront relaxation at one of the many scenic spots throughout the city.
For entertainment and nightlife, catch live music in San Marcos at the iconic Cheatham Street Warehouse, a legendary venue known for launching the careers of Texas music legends. Car enthusiasts won’t want to miss Dick’s Classic Garage, where you can peruse a collection of vintage American-made automobiles dating back to 1929.
Whether you're here for outlet shopping, college-town energy, river recreation, or Texas Hill Country charm, San Marcos, TX, offers an unbeatable mix of convenience, excitement, and relaxation. With its prime location, rich culture, and welcoming atmosphere, San Marcos makes the perfect home base—or your next forever home—in the heart of Central Texas.
64,812 people live in SAN MARCOS, where the median age is 24.9 and the average individual income is $22,001. Data provided by the U.S. Census Bureau.
Total Population
Median Age
Population Density Population Density This is the number of people per square mile in a neighborhood.
Average individual Income
There's plenty to do around SAN MARCOS, including shopping, dining, nightlife, parks, and more. Data provided by Walk Score and Yelp.
Explore popular things to do in the area, including Los Jambados Tacos, Big Dog Catering, and Red Bus Food Park and Bar.
Name | Category | Distance | Reviews |
Ratings by
Yelp
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Dining | 0.73 miles | 18 reviews | 5/5 stars | |
Dining | 2.95 miles | 5 reviews | 5/5 stars | |
Dining | 1.33 miles | 8 reviews | 5/5 stars | |
Dining · $ | 0.58 miles | 14 reviews | 5/5 stars | |
Dining | 4.49 miles | 5 reviews | 5/5 stars | |
Dining | 1.29 miles | 6 reviews | 5/5 stars | |
Shopping | 4.01 miles | 5 reviews | 5/5 stars | |
Active | 0.34 miles | 5 reviews | 5/5 stars | |
Active | 2.73 miles | 5 reviews | 5/5 stars | |
Beauty | 0.65 miles | 12 reviews | 5/5 stars | |
Beauty | 1.69 miles | 7 reviews | 5/5 stars | |
Beauty | 0.77 miles | 5 reviews | 5/5 stars | |
Beauty | 0.65 miles | 12 reviews | 5/5 stars | |
Beauty | 0.34 miles | 5 reviews | 5/5 stars | |
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SAN MARCOS has 25,732 households, with an average household size of 2.29. Data provided by the U.S. Census Bureau. Here’s what the people living in SAN MARCOS do for work — and how long it takes them to get there. Data provided by the U.S. Census Bureau. 64,812 people call SAN MARCOS home. The population density is 1,787.29 and the largest age group is Data provided by the U.S. Census Bureau.
Total Population
Population Density Population Density This is the number of people per square mile in a neighborhood.
Median Age
Men vs Women
Population by Age Group
0-9 Years
10-17 Years
18-24 Years
25-64 Years
65-74 Years
75+ Years
Education Level
Total Households
Average Household Size
Average individual Income
Households with Children
With Children:
Without Children:
Marital Status
Blue vs White Collar Workers
Blue Collar:
White Collar:
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